Here's why & how to become a show sponsor...
Did you know that:
45% of the consumer market is ages 40-70 (in 2013, Boomers’ age range is 49-67) - That is larger than all the other individual market cohorts combined ¹
Boomers spend a whopping $2.3 trillion annually on goods & services...that's $400 billion more than any other age cohort,² and;
In 2012, Boomers controlled about 65% of the available disposable income *
Boomers spend a whopping $2.3 trillion annually on goods & services...that's $400 billion more than any other age cohort,² and;
In 2012, Boomers controlled about 65% of the available disposable income *
¹ ² The Boomer Consumer by Mark Thornhill & John Martin
* US Consumer Expenditure Survey
* US Consumer Expenditure Survey
Did you also know that Broadcast Radio is the perfect way to reach
Boomer consumers?
"Although some perceive radio advertising to be too expensive for small businesses, and perhaps even an obsolete medium to reach audiences, they could not be more wrong. In fact, radio advertising is affordable and has proven to be the most effective medium for delivery of advertisements to targeted audiences. " Capital.com
Boomer consumers?
"Although some perceive radio advertising to be too expensive for small businesses, and perhaps even an obsolete medium to reach audiences, they could not be more wrong. In fact, radio advertising is affordable and has proven to be the most effective medium for delivery of advertisements to targeted audiences. " Capital.com
How to reach our ultra lucrative generation
We Boomers are happy to hear from people providing products and services that are relevant to & will enhance our lives, are high-quality at a great value, and up-to-date but not 'trendy'...
What we don't want is anyone treating us like we're old...we're not (we're not all aches, pains, erectile dysfunction, & bladder control problems...sheeesh), trying to 'sell us on a brand' rather than ensuring the merits of the product/service, or making promises that you can't deliver.
If you're the former, then Boomer Nation! invites you to get in front of the tens of thousands of our Boomer listeners weekly, on a medium that Boomers still heartily embrace:
What we don't want is anyone treating us like we're old...we're not (we're not all aches, pains, erectile dysfunction, & bladder control problems...sheeesh), trying to 'sell us on a brand' rather than ensuring the merits of the product/service, or making promises that you can't deliver.
If you're the former, then Boomer Nation! invites you to get in front of the tens of thousands of our Boomer listeners weekly, on a medium that Boomers still heartily embrace:
Broadcast Radio
Sponsorship Types
As a Major Sponsor, listeners would hear:
"Boomer Nation Brought to You By..."
You, Inc.!
Has a really nice ring to it, doesn't it?...
Major Sponsor - Premium
As a Major Sponsor, listeners would hear:
"Boomer Nation Brought to You By..."
You, Inc.!
Has a really nice ring to it, doesn't it?...
You will get the most promotional consideration and perks, including but not limited to industry exclusivity, show appearances as the expert in your field (that you are!), your own "squeeze" page on this site, qualification for guest hosting, air time for your favorite charity, and inclusion in all show promotions on air and online.
Major Sponsor - Classic & Basic options
These offer a few less perks than premium sponsorship, of course (classic offers more than basic/less than premium), but both are still mighty good packages.
30 & 60 Second Spots
These get your message out to our listeners in a concise but informative way, and are professionally produced for greater impact.
Additional Opportunities
We do have one or two other options - contact us for more information.
To learn more about sponsorship, contact Sheryl Branden, Production Assistant at:
sheryl@boomerradioshow.com
or call 813.343.2123 ext 2
___________________________________
Major Sponsor - Classic & Basic options
These offer a few less perks than premium sponsorship, of course (classic offers more than basic/less than premium), but both are still mighty good packages.
___________________________________
30 & 60 Second Spots
These get your message out to our listeners in a concise but informative way, and are professionally produced for greater impact.
___________________________________
Additional Opportunities
We do have one or two other options - contact us for more information.
___________________________________
To learn more about sponsorship, contact Sheryl Branden, Production Assistant at:
sheryl@boomerradioshow.com
or call 813.343.2123 ext 2
